Which term describes the parts of an organization with which customers directly interact?

The term that best describes the parts of an organization with which customers directly interact is "Units." In the context of a business or organization, units refer to specific departments or teams that perform functions that involve direct engagement with customers. These can include sales teams, customer service departments, and support personnel, all of which play a critical role in shaping customer experiences and perceptions.

Understanding this concept is essential because it highlights the areas within an organization that directly impact customer satisfaction and relationship management. By focusing on units, companies can effectively identify and enhance customer touchpoints, ultimately improving service delivery and customer loyalty.