What is a required field for surveys?

Prepare for the Medallia Product Exam. Use flashcards and multiple choice questions, with hints and explanations for each. Get exam-ready!

In the context of surveys, a required field is essential for collecting specific information necessary for the survey's purpose. The correct answer, Customer Name, is crucial because it directly identifies the respondent, providing the necessary context for analyzing the survey results. Knowing who the survey responses are coming from allows organizations to segment feedback, address specific customer concerns, and enhance their understanding of customer experiences.

While elements like a Survey Description, Unit ID, and Transaction ID may facilitate additional insights or organizational structure, they do not unequivocally serve the same primary purpose of identifying the respondent, which is essential for personalized data analysis and follow-up actions.

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