To reflect a question wording change in a survey, what must be done?

Prepare for the Medallia Product Exam. Use flashcards and multiple choice questions, with hints and explanations for each. Get exam-ready!

Creating a new version of the survey when reflecting a question wording change is important for maintaining the integrity of the data collected. This process allows for tracking changes between different iterations of the survey. By establishing a new version, changes can be documented, ensuring that comparisons between responses from different periods or versions are reliable. This allows stakeholders to clearly see what modifications were made and ensures that historical data remains intact without confusion from updated wording.

Additionally, managing versions allows previous responses to be preserved while accommodating enhancements in question phrasing. This approach supports ongoing improvement of the survey design based on insights gained from the data collected in earlier versions.

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